How To Get [RESULT] Without [Problem/Objection]
This is the universal headline formula to grab their attention. The point of this section it’s NOT to try to explain the product as much as possible but to create curiosity to keep scrolling
This is the universal headline formula to grab their attention. The point of this section it’s NOT to try to explain the product as much as possible but to create curiosity to keep scrolling
The only reason we are starting with the problem is to trigger an investment mindset BEFORE you even show your product. This will remind your visitors of how painful the problem is and why they want to fix it asap
Show them they can try your product instead
Explain your CTA hereThey might be using google drive, dropbox or worse, manually from their mac/desktop drive show them why that’s not the way to do it.
Your product is not the only solution they are considering so make sure they understand why your competitors are also not ideal.
Your product is not the only solution they are considering so make sure they understand why your competitors are also not ideal.
We don’t want to explain the entire product because that overwhelms people and raises unnecessary objections. Instead, show them how they can use your product to get the result they want (this is all they care about anyway).
Only explain how they can get the result in 3-5 steps (or in a short period of time)
Explain your CTA hereProvide an alternative here
How does this step work? Why is this way of doing things better?
"What if they have a question about this?"
Make sure to answer it (if it’s an objection) otherwise some people might not convert.
How does this step work? Why is this way of doing things better?
"What if they have a question about this?"
Make sure to answer it (if it’s an objection) otherwise some people might not convert.
How does this step work? Why is this way of doing things better?
"What if they have a question about this?"
Make sure to answer it (if it’s an objection) otherwise some people might not convert.
The point of this section is to show your visitors that people like THEM are already getting the results they want.
We’ve Improved X Metric By 120% In [Short Period Of Time]
Name + Logo
We couldn’t do it without the support of our generous partners who aid in our quest to provide digital transformation to your property business.
We use this headline to create urgency. Other companies (maybe their competitors) are already getting the result they want and they don’t want to miss out, do they?
Break down what the next steps are/ Apply Risk Reversal